Alloy Software Named a 2008 CRN Emerging Tech Vendor

30 June 2008

Nutley, NJ (June 30, 2008) – Alloy Software, Inc., a leading provider of service and asset management software solutions, today announced it has been selected by Everything Channel as a CRN Emerging Tech vendor for its Alloy Navigator product. CRN's Emerging Tech list captures companies that are delivering high margins for solution providers with innovative and easy-to-use technology that undercuts industry giants.

Alloy Navigator is the company's flagship solution that provides a centralized service desk platform to proactively administer all aspects of IT service management. The product offers a powerful suite of tools to standardize, simplify, and streamline IT operations, and improve service delivery, including self-service. Leveraging industry best practices, Alloy Navigator enables organizations to automate incident, problem, change, configuration and service management.

According to the CRN Emerging Tech Survey, the top reasons solution providers add emerging technologies include, the technology is superior to other products in the market segment; the technology compliments a solution providers' existing practice areas; emerging vendors provide better services opportunities; emerging vendors pay better attention to partners; emerging vendors offer higher margins, customers want alternative product choices; and emerging vendors have better joint marketing programs. In addition, 61 percent of solution providers surveyed plan to increase the number of emerging technology vendors they partner with in the next 12 months.

"New and innovative vendor partners can help spur profitable new ideas that solution providers can use to build revenue and customer loyalty, and the CRN Emerging Tech list is where solution providers go to find these vendors," said Robert C. Demarzo, senior vice president and editorial director, Everything Channel.

Vendors who make the CRN Emerging Tech list must have an established solution provider program and formal guidelines for recruiting channel partners. They must demonstrate that its direct sales mix is trending down as evidenced by the company's revenue history, a channel positive or channel neutral strategy for internal sales compensation, and not be a dominant market share player. Final selection to the Emerging Technology list was made at the discretion of the CRN editorial team after a review of the submitted information and conversations with current or targeted partners.

About Alloy Software

Established in 2002, Alloy Software is a leading provider of service management, asset management, and network management software solutions that help organizations of all sizes automate IT operations. The company's flagship solution, Alloy Navigator, is a comprehensive IT service management solution based on industry principles. It includes a centralized service desk environment with integrated asset management, configuration management, and change management tools. Used worldwide, Alloy Navigator helps service and support organizations optimize IT resources, improve productivity and financial processes, ensure software license compliance and reduce costs. The company's Alloy Discovery product is a comprehensive network inventory software solution for administrators and IT service providers designed for small and medium-sized businesses. For more information contact Alloy Software at (973) 661-9700 or visit www.alloy-software.com.

About CRN

CRN provides solution providers and technology integrators with the crucial information and analysis they need to drive their company's sales. As an advocate for and voice of the IT channel, solution providers turn to CRN first for immediate information. Celebrating its 25th year, CRN is the most trusted source for channel professionals. CRN can be found on the web at www.channelweb.com.

Everything Channel (www.everythingchannel.com, www.channelweb.com)

Everything Channel, formerly CMP Channel, is the global leader in technology sales and serves as the one stop shop for the sales channel that drives 75 percent of technology sales throughout the world. IT suppliers and Solution Providers turn to Everything Channel to manage and accelerate their business. Everything Channel provides the answer to strategy and branding, online marketing, research/market intelligence, lead generation, branded and custom events, education and workflow tools targeted to those who buy and sell through the Channel. Everything Channel is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion.

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